Machine Learning for the Beginner: A Simple Guide for Small Business Owners
Machine learning might sound complicated, but it’s simply about teaching computers to make decisions using past data. For small business owners, this can mean better customer insights, smarter marketing, and saving time on routine tasks. Here's how you can start learning machine learning step by step. What is Machine Learning? Machine learning teaches computers to learn from data instead of following fixed instructions. Think of it like training a computer to recognize patterns, such as identifying your best-selling product or predicting when sales might go up. Two Key Types of Machine Learning: Supervised Learning : This works when you have labeled data. For example, if you know which products are "bestsellers" and which are "slow movers," the computer learns to spot trends. Unsupervised Learning : Here, there are no labels. The computer groups data based on patterns. For example, it might identify customer segments based on their buying behavior. Why Should Sm...
